See it, be it, believe it!

Empowered Play

Founded by a Brisbane mum, See Me Be Toys is the answer to anything is possible.

Our Story

While searching for gifts for her own children, our founder couldn’t find what she believed would encourage her girls to dream big. 

Inspired to break down biases and open up opportunities for girls, See Me Be shows girls through play that “if you can see it, you can be it.”

Our Mission

To create toys that positively empower girls. All our toys are safe gender-positive, imaginative, fun and educational.

Shop Our Dolls

Venus
Felicity

Join Our Crew!

See Me Be acknowledges and pays respect to the Jagera and Turrbal peoples past, present and future as the Traditional Custodians and Elders of Meanjin, the lands on which our office is located.
We respect the continuation of cultural, spiritual and educational practices of Aboriginal and Torres Strait Islander peoples.